Categoria | Attualità, Politica, Turismo

Il marchio “Salento d’amare” sbarca sul web

Il marchio “Salento d’amare” sbarca sul web

Il noto marchio “Salento d’amare” sbarcherà presto sui più importanti canali del web. Sarà attivato a breve, infatti, un progetto del quale fanno parte una serie di servizi in favore del marchio e dei suoi prodotti e servizi. Nello specifico sarà presente su Facebook, con una fanpage aggiornata sulle varie iniziative ed eventi e disponibile sia per le imprese che per gli stessi cittadini. Altro canale è quello di Twitter attraverso il quale verranno fornite in tempo reale le notizie sul Salento, sulle sue bellezza e le forze economiche. Per chi invece è amante delle fotografie e non vuole perdere nemmeno uno scatto su eventi, sagre, concerti e mostre nel Salento potrà sfogliare l’album virtuale presente su Flickr. Infine, per un maggiore approfondimento sulle varie tematiche ci si potrà collegare su Youtube dove sarà attivato un canale dove saranno inserite interviste, tutorial, mini-documentari e spot promozionali. “Gli ultimi anni hanno visto profondi cambiamenti nel turismo, a causa delle accresciute esigenze del turista moderno, oggi sempre più motivato a conoscere il territorio e le sue peculiarità, in relazione ai propri interessi e alle proprie motivazioni – ha dichiarato l’assessore provinciale al turismo e al marketing territoriale Francesco Pacella – il bisogno di turismo è divenuto ormai un bisogno sempre più collettivo, che porta il viaggiatore a voler condividere e raccontare le proprie esperienze, le emozioni, il sogno vissuto nel luogo di destinazione della vacanza. Da ciò la nostra decisione di lanciare “Salento d’amare” sul social network, azione che rientra nell’ambito del programma di iniziative di rilancio del marchio d’area, che attiveremo nei prossimi mesi”. La conferenza stampa per la presentazione del progetto “Salento d’amare social network” si terrà il 20 dicembre prossimo, alle 11, presso la sala conferenze della biblioteca provinciale Nicola Bernardini (ex convitto Palmieri) in Lecce.

Saranno presenti il presidente della Provincia Antonio Gabellone, l’assessore al turismo e marketing territoriale Francesco Pacella, il dirigente Tonino Rizzo e il social media team di incim@, quest’ultimo è collaboratore del progetto.

Alessandro Conte

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